The internet has provided a platform for entrepreneurs to start businesses that were once considered impossible or strange. In today’s digital age, online businesses are becoming increasingly popular. While some businesses follow traditional models, others have taken unique and unexpected approaches that have proven to be highly successful.
Here are examples of online businesses that are not only strange but also successful
- Poo~Pourri: An online store that sells bathroom spray that claims to eliminate unpleasant odors. Poo-Pourri is a toilet spray that claims to eliminate bathroom odor before it begins. The company’s humorous marketing campaigns and unique product offering have made it a huge success, with over $400 million in sales.
- Zombie Burlesque: An online store that sells zombie-themed burlesque shows.
- RealWear: An online store that sells wearable computing technology.
- Subtle Butt: An online store that sells odor-neutralizing pads for flatulence.
- Saddleback Leather: An online store that sells leather bags and accessories.
- The Sill: An online store that sells indoor plants and plant accessories.
- Potato Parcel: An online store that sells personalized messages written on potatoes.
- Beloved Shirts: An online store that sells quirky and outrageous shirts.
- Modern Fertility: An online store that sells at-home fertility tests.
- Hair Tie Bracelet: An online store that sells bracelets that double as hair ties.
- The Grommet: An online store that sells unique and innovative products.
- Reformation: An online store that sells sustainable fashion.
- Manscaped: An online store that sells male grooming products.
- SmarterASP.NET: An online store that sells web hosting services.
- Nectar Sleep: An online store that sells mattresses.
- Hims: An online store that sells men’s health and wellness products.
- Bombas: An online store that sells socks.
- Tushy: An online store that sells bidets.
- BaubleBar: An online store that sells jewelry.
- The Bouqs: An online store that sells sustainably sourced flowers.
- Oura Ring: An online store that sells a smart ring that tracks sleep, activity, and more.
- Boll & Branch: An online store that sells organic bedding.
- The Tie Bar: An online store that sells men’s ties and accessories.
- Stasher: An online store that sells reusable silicone bags.
- Bite: An online store that sells toothpaste tablets.
- Graze: An online store that sells healthy snack boxes.
- BarkBox: An online store that sells monthly subscription boxes for dogs.
- Rent the Runway: An online store that rents out designer clothes
- Dollar Shave Club: Dollar Shave Club is a subscription-based service that delivers razors and other personal grooming products to customers’ doors. The company’s humorous marketing campaigns and low prices have attracted millions of customers and even led to an acquisition by Unilever for $1 billion.
- Rent the Runway: Rent the Runway allows customers to rent designer clothing and accessories for special occasions at a fraction of the cost of buying. The company’s unique business model has attracted over 9 million members and has been valued at over $1 billion.
- Cards Against Humanity: Cards Against Humanity is a party game that has become a cult favorite. The game is available to purchase online, and the company has also taken unique approaches to marketing, such as selling boxes of bull feces on Black Friday.
- Boredwalk: Boredwalk is a clothing company that features unique and humorous designs. The company has gained a loyal following for its quirky designs and dedication to sustainability.
These online businesses have proven that thinking outside the box can lead to success. By taking unique approaches to marketing, product offerings, and business models, these companies have been able to stand out in a crowded market and attract loyal customers.
